Since we prefer spending spring break at the all-inclusive resort that is the Clement | Peterson office – where hot pitches and press releases are our sun and sand – we’re able to take a moment to reflect on just some of the ways we’ve helped our clients soak up the bright rays of media attention so far this year.
Anyone looking for help with his or her spring clean? Opengear CEO Rick Stevenson shares his techniques for managing the hodgepodge of infrastructure at your remote data center with Data Center Post. Rick also recommends figuring out how to turn on your laptop’s low beams because fog computing is coming soon, which readers of Opengear’s piece in Data Center Knowledge know all about.
Spring is also fall now that Beachhead Solutions has taken its SimplySecure cloud-based encryption solution to the southern hemisphere, just in time for South African small businesses to protect their sensitive data and get in compliance with POPI (which Beachhead’s Amit Parbhucharan explains in African Business Review is the more-fun-to-say-as-an-acronym Protection of Personal Information Act.) Back on the home front, Beachhead’s Cam Roberson has a fever for HIPAA compliance on a small practice budget, and the only prescription, he tells Medical Practice Insider, is strong data security practices implemented by a knowledge managed service provider. Have a small business and want to know your mobile device management options? Small Business Computing gives Beachhead’s SimplySecure a good look.
The digital currency and commerce enablers at Bitnet have been busy implementing their payments platform to expand the reach of bitcoin around the world this year, announcing partnerships with retail forces Rakuten and CardinalCommerce (covered far and wide, from TechCrunch to Bitcoin Magazine), and even into the air by partnering with Universal Air Travel Plan (as covered by outlets including CoinDesk.) And there are even more reasons to think 2015 is the year bitcoin goes mainstream, as Bitnet proposed in a piece for Retail TouchPoints.
Like a hot mashup of Tron and the Roman Coliseum, TheServerSide.com goes Inside the Portal Arena with Liferay, where the company’s senior architect Ray Augé gets technical about the nature of Liferay’s web portal platform. It’s just like the Architect scene in The Matrix movies, but much better thought out. TheServerSide sticks with the hot hand by also interviewing Ray on managing global software teams, the key to which he says is overcoming developers’ belief that they are omnipotent, and giving them boundaries. CMSWire covers how Liferay looks to avoid such folly by championing the establishment of a CXS standards community for the industry.
Our newest client, Wire Stone, has brought some spring-fresh ideas to the digital marketing world this season, and brought on some fresh and exciting personnel as well, as covered by Ad Age. Wire Stone also recently weighed in on marketers’ needs for technical skills for CMOEssentials, told Chief Marketer their best B2B website tips, gave Brand Quarterly the keys to building brand loyalists, and kept their eyes out for standout social media success stories for CIO, profiling Newcastle’s bold “instead of buying ads we’ll just pay you $1 to follow us” Twitter campaign.
Zebra Technologies has had a winning season showing the stripes of its versatile RhoMobile Suite, as catalogued by Business Solutions. Piquing the interest of Internet of Things adopters, Zebra’s Senior Director of Enterprise Software Mark Kirstein gave Developer.com an informative delve into the skills needed to make the most of IoT apps for the enterprise. For CMSWire, Mark also provided a breakdown of what enterprise apps can learn from consumer apps. (Basically enterprise and consumer apps are just like The Odd Couple, in that they take different approaches to life and seldom admit how important they are to each other.)
Our web-hosting client DreamHost understands that just because clothing might get more revealing on spring break doesn’t mean anyone wants his or her private information revealed without due process. This is why they issued their first ever transparency report, covered by publications like Network World and SecurityWeek, showing that the company legally rejected 57% of information requests in 2014. This puts them ahead of a majority of tech companies in screening every request received, and rejecting those that are not legally sound. And like a swelling river where you can raft the rapids in the spring, DreamHost also recently announced the availability of solid state drives for its shared hosting customers, upping speeds on the company’s Virtual Private Servers by up to 200%, as reported by The WHIR.
Speaktoit gained new ground in the company’s quest to let users speak to everything in the world and get back an intelligent answer, not least of which in the car space where Automotive News spoke with CEO Ilya Gelfenbeyn on how natural language processing helps your vehicle really get you. Ilya also took Wired readers on a trip to our future lives in the Internet of Things, which is like an episode of The Twilight Zone where the twist is that everything’s just really neat.
Last we come to our most camera-ready client Looksery, who not only got in beach-body shape with the press of a button on their face-tracking and video filtering software (which includes buttons for making users appear thinner and altering facial features like eye color, etc.), but also looked to change the face of the customer service industry. As Looksery CEO Victor Shaburov explains in pieces for Contact Professional and Smart Customer Service, this technology is poised to make video customer service calls faster, clearer, and just a downright more attractive option for companies and callers alike.
Happy spring everyone!